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Mohan Selvan
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Agentic AI2024

Customer Retention AI Pipeline

An explainable AI pipeline that flags customers likely to leave, explains why, and suggests how to keep them.

What it does

  • It looks for warning signs in customer data, such as unresolved issues, high fees and regional risk.
  • A risk model scores each customer, and an AI model (Gemini or OpenAI) explains the result.
  • For each customer, it gives a risk level (low, medium or high), the warning signs it found, a personalised retention action and the reasoning behind it.

It is especially relevant to finance and telecom companies.